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ELIX GROUP

THE
ALLIANCE OF EXCELLENCE WATCH

Welcome to Elix Group, an alliance of prestigious watchmaking and luxury brands. Since our creation, our aim has been to bring together family-run businesses that share the same passion for excellence and know-how. We are proud to offer our customers exceptional products.

OUR MISSIONS

COMBINE
EXPERTISE AND QUALITY

Our mission is to create unique synergies between our exceptional Maisons, SwissKubiK, Scatola del Tempo and Atelier Zorn, by highlighting their respective identities and combining their expertise to offer our customers products and services of unrivalled quality in the luxury industry.

OUR VALUES

THE EXCELLENCE OF
TRADITION AND INNOVATION

Passion, excellence and craftsmanship are at the heart of our DNA.
We are committed to preserving the art of watchmaking and exceptional craftsmanship, emphasizing tradition while embracing innovation to offer a unique experience to our customers.

OUR AMBITION

MAISONS OF EXCELLENCE IN THE LUXURY GOODS INDUSTRY

Our ambition is to become a leading player in the luxury goods industry by continuing to bring together houses of excellence that share our vision and values.
We strive to push the boundaries of personalization and customer experience by offering exceptional products that reflect elegance, technology and creativity.

ELIX GROUP

A DEDICATED AND PASSIONATE TEAM

Xavier Castelli Président Fondateur de Elix Group

Xavier Castelli

Founding Chairman

At the heart of Elix Group lies the imprint of a visionary founder: Xavier Castelli. As a daring businessman, he was able to breathe new life into his family group, propelling it to unsuspected heights.

 

Elix Group’s history is rooted in four generations of entrepreneurial innovation. The story begins with Xavier’s great-grandfather, Saverio Castelli, who revolutionized the machine tool industry by inventing the “Cri-Dan” tool threading system just before the Second World War.

 

The torch was then passed on to his son, Yves Castelli, and then to his grandson Benoit, who have carried on the legacy of precision and excellence. Xavier Castelli, son of Yves, after exploring the fields of finance and machine tools, was called upon to manage a pharmaceutical plant. In this new adventure, Xavier saw a unique opportunity to create and develop a pharmaceutical business under the Delpharm name, which has become a global player in pharmaceutical subcontracting.

 

Building on this heritage of excellence and innovation, Xavier Castelli went even further by acquiring SwissKubik (Switzerland) and Scatola del Tempo (Italy), two renowned watch accessory companies, and Atelier Zorn (France), a French cabinetmaker. These strategic acquisitions of family-run businesses have consolidated Elix Group’s position in the luxury goods industry.

 

Xavier Castelli’s unwavering commitment to excellence, quality and innovation has given Elix Group a fresh impetus. His determination to push back the boundaries commits the family-owned group to a promising future in the world of luxury, as evidenced by its recent investment in exceptional hotels in Menorca.

Louis Castelli

General Manager

At just 39, Louis Castelli is the next generation of Elix Group as President of the three operating companies: Scatola del Tempo, SwissKubik and Atelier Zorn. Son of Xavier Castelli, founder and current chairman of the group, Louis brings a fresh wind of daring and innovation.

 

Having joined Elix Group in 2017, Louis quickly proved himself by applying his entrepreneurial skills and desire for excellence. His father’s career in the pharmaceutical industry, marked by rigor and precision, provided him with the values that motivate him today in his management role.

 

Louis quickly made a name for himself in the luxury watch industry, bringing a touch of modernity and creativity to the Group’s brands. Its expertise in management and strategic development has enabled Elix Group to strengthen its presence on the global market and win the loyalty of an increasingly demanding clientele.

 

By implementing tailor-made practices and striving for excellence at every stage, Louis Castelli has established himself as an inspirational leader within the family group. His passion for high-end watches and watchmaking in general is reflected in the impeccable quality of the products offered by the Group’s companies.

 

Under Louis’ leadership, Elix Group continues to prosper and expand its influence in the watchmaking industry. With a clear vision for the future, he perpetuates the family heritage while opening up new avenues of innovation and growth.

Lorenzo_De_Capitani_Elix_Group

Lorenzo De Capitani

Chief Financial Officer

Lorenzo De Capitani, as CFO of Elix Group, brings solid expertise and unwavering dedication to our team. With a degree in accountancy obtained in Italy in 1989, he has cultivated a set of essential skills and gained invaluable experience through his many years in the financial sector.

 

Lorenzo began his career in a small company, where he honed his accounting and business management skills. In April 1996, he met Sandro Colarieti, founder of Scatola del Tempo, who would prove decisive for his career. Over the years spent in this family business, Lorenzo has developed a real passion for Italian watchmaking and craftsmanship.

 

With the acquisition of Scatola del Tempo by Elix Group in December 2017, Lorenzo had the opportunity to broaden his horizons by confronting different working methods, an essential skill for managing the administrative and financial areas of an international group. He currently heads the Group’s administrative team and manages the Italian branch, bringing to these roles a spirit of rigor and innovation.

 

With a keen eye for numbers and a passion for Italian culture and excellence, Lorenzo De Capitani embodies the core values of Elix Group, whose financial strategy he is determined to steer to new heights.

Meghan Gretler, Directrice Commerciale Elix Group

Meghan Gretler

Head of Sales

Meghan Gretler Golinucci is an accomplished sales leader with extensive experience in the luxury goods industry. As the Head of Sales at Elix Group, she drives global sales initiatives for SwissKubik and Scatola del Tempo, managing distributors and agents worldwide while directly overseeing key markets in Switzerland and France. With a deep understanding of international business, Meghan excels at navigating the complexities of diverse markets, fostering strong relationships with global partners and clients.

 

Highly regarded for her operational excellence and customer-first approach, Meghan ensures that client needs are met with efficiency and precision. Throughout her career, she has consistently demonstrated a strong ability to drive growth and expand market share for the brands she leads. Her strategic vision and unwavering commitment to customer satisfaction are key in maintaining the luxury standards expected of SwissKubik and Scatola del Tempo, helping to further strengthen their global presence.

Guillaume Loffroy

Head of Marketing

Guillaume Loffroy, Digital Marketing Director, puts his deep passion for luxury watchmaking and his marketing expertise at the service of the group’s three companies. Driven by an infectious enthusiasm, Guillaume brings inestimable value to his role, translating into an innovative and creative approach.

 

Navigating the world of luxury with ease since the start of his career, Guillaume has constantly strived to surpass himself, demonstrating an unwavering commitment to excellence and innovation. His trajectory in digital marketing and communications is marked by major achievements, underpinned by a nuanced understanding of the sector.

 

Experienced and passionate, he stands out for his love of watches and exceptional objects. This fascination with refined aesthetics is reflected in his work methodology, where he devotes himself to encapsulating the essence of luxury in incisive and inventive marketing strategies.

 

Incorporating his passion for watchmaking, his experience in luxury goods and his expertise in digital marketing, Guillaume Loffroy is the perfect embodiment of the spirit of innovation and excellence that Groupe Elix strives to promote.

 

His influence is vital to the sustainability and success of the Group’s businesses, and helps to set new standards of quality in the luxury world. With Guillaume at the helm, the Elix Group is on the road to a revolutionary digital transformation.

Cristiana Colarieti

Shareholder

At the heart of the prestigious watchmaking world, a prominent figure emerges as the embodiment of Italian excellence and Swiss refinement: Cristiana Colarieti. Daughter of founder Sandro Colarieti, who created Scatola del Tempo in the late 1980s, Cristiana grew up with a devoted passion for watchmaking and craftsmanship.

 

After studying languages at the Liceo Linguistico Francesco Casnati in Como, Italy, Cristiana joined the family business. In December 1991, she began her career as Sales Manager, a position she held with distinction for thirteen years. Thanks to her exceptional skills and inspired vision, Cristiana took over the reins of the company in October 2004, succeeding her father as CEO.

 

Under Cristiana’s leadership, Scatola del Tempo continued to evolve and flourish, celebrating its thirtieth anniversary in 2019 with the triumphant return of the iconic Rotor-One, the brand’s very first winder.
Scatola del Tempo quickly became a benchmark for high-end watch accessories.

 

In December 2017, Cristiana Colarieti decided to join forces with Elix Group, marking another significant milestone in the history of Scatola del Tempo.
This strategic alliance enabled the brand to benefit from even greater expertise and scale thanks to the support of the Elix Group.